Lessons - This Is How You Deal With Trolls | Samantha Kelly, Marketing Leader & Author
Lessons - This Is How You Deal With Trolls | Samantha Kelly, Marketing Leader & Author
This episode features Samantha Kelly, an award-winning Twitter expert and social media strategist, discussing how brands can build an impactful social media presence. She shares insights on handling online negativity and complaints, maximizing social media opportunities, and leveraging community support for business growth.
Show Notes
In this "Lessons" episode, we explore insights into building an impactful social media presence for brands, with award-winning Twitter expert and social media strategist Sam Kelly.Getting Started on Social: We discuss how brands shouldn't worry about negativity until they reach 5000+ followers.Handling Complaints: Sam highlights the need to have policies to quickly and properly respond to any complaints.Missed Opportunities: We look at why brands fail to dedicate proper resources and strategy to social media and why they're missing major opportunities.Crowdsourcing Support: Sam sees the power in leveraging community goodwill to aid businesses growth.