Allen Gannett, Ex-CEO Track Mavin | Forbes & Inc 30 Under 30

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Allen Gannett

Chief Strategy Officer at Skyword, Ex-CEO TrackMaven

allen.xyz

𝕏@Allen inallengannett

This episode features Allen Gannett, the founder and ex-CEO of TrackMaven, discussing his journey from building and merging his company to his current role as Chief Strategy Officer at Skyword. The conversation also delves into his book, 'The Creative Curve,' which explores the principles behind creativity and innovation. Allen shares insights from his experience as a successful entrepreneur and recognized thought leader in marketing and business.

Books Mentioned

The Creative Curve

by Allen Gannett

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Key Topics

Entrepreneurship and ExitsCreativity and InnovationMarketing AnalyticsCareer Milestones

Companies & Organizations

TrackMaven

Founder and CEO of a marketing analytics platform whose clients included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE.

Skyword

Chief Strategy Officer at the leading content marketing platform, following TrackMaven's merger.

Show Notes

Allen Gannett was the founder and CEO of TrackMaven, a marketing analytics platform whose clients included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE. In 2018 it merged with Skyword, the leading content marketing platform, where he now serves as Chief Strategy Officer. He has been on the "30 Under 30" lists for both Inc. and Forbes.

He is a contributor for FastCompany.com and his book The Creative Curve, came out June 2018 from Currency, a division of Penguin Random House. The book has been featured on CNBC, Forbes, numerous top podcasts, and has been picked up to be translated into seven other languages in 2019. Most importantly, he was once a very pitiful runner-up on Wheel of Fortune.

twitter.com/Allen

linkedin.com/in/allengannett/

allen.xyz

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